THE SHOP
Tools built for the work you
actually do on Monday morning.
Three resources. One system. For anyone who wants to stop guessing at their Instagram and start diagnosing it — your own account or someone else's.
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THE COLLECTION
Pick your starting point.
, use Notion decision guide, run prompts in Claude, present findings](https://images.squarespace-cdn.com/content/v1/69d7d14c1e47612910e654b6/147b4415-0b02-4719-942f-0b085dc6d2b7/4.jpg)
THREE STEPS, THREE TOOLS
Designed to be used together. Priced so you can start wherever you are.
01
Learn the checkpoints
Free. The 15 things to check on any Instagram account before you open the analytics tab.
02
Run the audit
The 16-page Canva framework. Use it on your own account, or hand it to a client. Plug-and-play, branded, done.
03
Diagnose with AI
30 prompts. Real Instagram data. Claude does the thinking. You get a clear diagnosis — not more tips.
“Every product in The Social Dollhouse was built from a real account I got stuck on — not from a content calendar brainstorm.”
—ISABELLA, FOUNDER
NOT SURE WHERE TO START ?
Start with the free checklist.
15 checkpoints. 7 pages. The exact framework I use before every client call.
WHO'S BEHIND THE DOLLHOUSE
I built these because I needed them.
Every template in the shop started as a real deliverable for a real client. Nothing here is theoretical, recycled, or written to fill a content calendar.
If you manage Instagram accounts for a living — or you're trying to — these are the tools I wish I'd had on day one.